While it’s painful for all parties involved, their customers believed in their company and deserve to know. Spark Grills should come out with an official announcement. They’re effectively left with an expensive charcoal grill that’s going to perform worse than an entry level Weber Kettle. They’re left with a grill that needs proprietary charcoal to operate properly, with no way to get the charcoal. If Spark Grills did go out of business it leaves their customers in a bad spot.
Had they not expanded, they could have raised a financing round to support cash burn and weather the storm while they sold down inventory.
Being a small start-up, they don’t have the financial cushion of a larger company to weather a slowdown. In hindsight, that was the worst possible time for expansion.
It seems the evidence strongly points to Spark Grills being out of business, so what happened? While we don’t know for sure we can speculate based on what we do know.Īs we mentioned above, they raised money for expansion right before the total market crash for grills. The comment section below the video features complaints about customers being left in the dark from Spark Grills. It’s worth noting that using regular charcoal eliminates any control features that you have with their proprietary Briqs.
#Briqs phone number how to#
It also says under his name on his profile “What’s next?”.įinally, within the past couple of days the official Spark Grills Youtube page posted a poorly produced video of how to use your Spark Grill with regular charcoal. According to his LinkedIn profile, it lists an end date of his employment as founder as October 2022. The founder and CEO of Spark Grills is (was?) Ben West. There are many stories on Reddit and across other social media platforms of customers trying to reach Spark Grills through various methods and receiving no response. No other information is given, you just can’t purchase anything. Not only did we not hear back, the email was kicked back as not-deliverable.Īll of the grills and proprietary charcoal Briqs on Spark Grills’ website are listed as sold out. The first thing we did when we heard the rumor is we reached out to the main contact email at Spark Grills. While no official word has been announced, it appears that there likely is truth to the rumor. We received a tip from Greg Rempe of the BBQ Central Show that Spark Grills may be out of business. That fifth financing round brought their total capital raise to $26.3 million. They had wide media coverage and their business was going well enough that they raised $6.9 million in March to expand their operations in Colorado. Like most grill companies, things appeared to be going well for Spark Grills over the pandemic. The pellet grill level of convenience was supposed to make grilling easier and also less intimidating for the charcoal grill novice.
They developed proprietary charcoal that they called Briqs for their grills, which would allow the user to set the grill to a specific temperature. Spark Grills were a newcomer to the outdoor cooking market with a new take on charcoal grilling. It appears that the problems have hit Spark Grills even harder, and it’s likely that they are no longer in business. The post-pandemic downturn has even caused the largest grill company, Weber, to seek out cash to make it through winter. It’s no secret that the outdoor cooking industry has been hit hard in 2022.
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